Football: Transfer Fees and the future of soccer


Cristiano Ronaldo: Ahead of the 2009–10 season, Ronaldo joined Real Madrid for a world record transfer fee of £80 million (€94 million). His contract, which ran until 2015, was worth €11 million per year and contained a €1 billion buy-out clause.

 Pogba: On 8 August 2016, Pogba returned to former club, Manchester United, on a five-year contract for a then-record for highest football transfer fee at €105 million (£89.3 million) plus bonuses of €5 million, surpassing the former record holder Gareth Bale.

 Neymar: In 2017 Neymar's had a record-breaking $263 million transfer fee. what does this fee means for the future of soccer?
The 25-year-old Brazilian player, Neymar da Silva Santos Jr., who is referred to simply as Neymar, is widely regarded as the third best player in the world after Lionel Messi and Cristiano Ronaldo. And he's now the most expensive.
He's set to take in $350 million over the next five years. In total, the Parisian club will invest over $600 million in their new star.
Transfer values have grown exponentially, and some experts speculate that, as television viewership grows, those fees will continue to rise as well. Last year, Paul Pogba moved from Juventus to Manchester United for a record-breaking $116 million. In 1990, Juventus broke the record when they spent $11.6 million on Italy's Roberto Baggio.
Given this trend, it shouldn't come as a surprise if, for instance, a team activates Messi's release clause next year by spending $340 million on him.
The prices are certainly unprecedented, but the question is: Are they reasonable?
Well, if you take UEFA's Financial Fair Play regulations at face value, they have to be. The rule, which was established in 2011 as an effort to inhibit spending, states that a team cannot spend too much more than it earns without facing sanctions.
PSG club president and Qatari billionaire Nasser Al-Khelaifi believes his club won't have an issue turning a profit.
"When you consider Neymar as a brand, maybe it won't seem so expensive. I'm sure we'll make more money than we've paid," he said in a press conference when the player was unveiled, referring to ticket revenues, championship earnings and new sponsorship opportunities.

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